STEFFI
KIM

“From Google to Paul McCartney” that is how Business Insider captures the portfolio of KIMKOM, the Berlin strategic & communications agency founder Steffi Kim in 2010.

It reflects a singular profile in the international conference and brand landscape: an executive who bridges tech platforms, European policy, and global entertainment with native fluency.

For over two decades, Kim has operated where popculture, technology, and public affairs intersect. Her advisory work spans global tech conglomerates, Grammy nominees, and Oscar winners, alongside federal ministries.

Having built her agency as a female founder of South Korean descent, and as the first South Korean music executive in the European market, her perspective is shaped by dual vision—navigating elite institutional circles while maintaining an acute read on grassroots movements and fan economies.

Whether she is decoding the commercial mechanics behind the global K-pop phenomena, co-hosting a chart-topping ARD podcast on social inequality or commenting on national media. Kim has become a wildely recocnized independant authority on popculture marketing and a leading voice on K-Pop. In keynotes and panel conversations she translates complex cultural shifts into actionable strategic intelligence.

A proven speaker at premier European forums including OMR, re:publica, and the Frankfurt Book Fair, Kim delivers sharp, high-tempo insights for global brands and international summits navigating the future of tech, culture, and influence.